At the 2016 VRLA Winter Expo, taking place today Saturday, January 23 at the Los Angeles Convention Center, Starbreeze announced its brand new StarCade VR initiative.
Starbreeze to establish an VR arcade venue in Los Angeles giving customers access to premium location based VR experiences
Aiming to make premium VR experiences accessible for the masses, Starbreeze will create a StarVR powered arcade hall, where VR enthusiasts and novices alike are welcome to experience the exciting technology in an immersive setting.
“We continue to iterate the fact that VR really needs to be experienced in person to fully be able to appreciate the phenomenon, and why not have your first experience in a real premium setting in our StarVR headset? We’ve managed to secure a prime location where people are welcome to step into our StarCade and enjoy our OVERKILL’s The Walking Dead VR experience.” said Starbreeze CTO Emmanuel Marquez. He continued, “We’re developing our own StarCade catalogue of experiences, but we’re open to any content. We will invite developers to join us and give them the opportunity to put their content in our StarCade. We as an industry continuously need to educate ourselves to make VR truly successful, and this is just the first step in our planning to do so.”
The Project StarCade initiative will premiere during the spring/summer of 2016 in a yet undisclosed location. Further information regarding available tools for devs wishing to participate in the initiative, exact location and premiere dates will be announced at a later date.
Daniel Murray, President of Skybound Interactive, also commented, “When we heard about the StarCade initiative we were immediately excited. It allows us to further explore The Walking Dead universe in a completely new way. Here at Skybound we pride ourselves in having our finger on the pulse of what fans want, and together with Starbreeze and their Project StarCade, we’re thrilled to create a new way for fans to try out the OVERKILL ‘s The Walking Dead VR experience.”